“Arenas are the lifeblood for events uniting communities”
– Ron MacLean
Community Arena Advertising Specialists
Thom Partners pioneered community arena advertising on a national level in Canada over a decade ago. Having developed a strong network of arena relationships across the country, we have the ability to connect your brand to any market or arena in Canada with a professionally customized campaign.
With over 2,500 arenas across Canada, we identify the communities and arenas with an unbiased approach to meet your campaign objectives. We work as an extension of your team managing all logistics including production, shipping, installation and photo proof of each install.
We are the largest grassroots arena advertising company in Canada, with a track record second to none.
Video – A Quick Look Into The Community Hockey Rink Environment
Fully Customized Campaigns
Thom Partners is proud to provide our clients with turnkey solutions that are unique and specific to every client we work with. All aspects of an arena advertising campaign are customized on a per client basis, including timing, media type, location and demographic targets.
Client Consultation
Market Research
Arena Recommendations
Creative Choices
Media Negotiation and Contracts
Creative Development and Production
Shipping and Installation Logistics
Invoice Collection and Payment
Proof of all Installations
Final Campaign Report
Arena Advertising Opportunities
Rink Board Advertising
One of our most popular selections for arena advertising campaigns are rink board advertisements. Rink boards place your brand, product or service above the ice surface for the public to view at various seating levels, during the duration of activity on the ice.
Banner Advertising
Banners are strategically placed in high traffic locations throughout the arena, creating a high impact connection with visitors. A number of different sizes are available and can be customized to each facility.
Wall Decals
Wall decals are used in high traffic areas, with maximum exposure to the public and players. They are generally placed on the arena walls surrounding the rink or at the entrance and hallways of the facility.
Door Decals
Arena glass decals uniquely display your brand to stand out. They can be placed on the glass doors entering the arena for high impact visibility or on the glass arena boards surrounding the ice surface, setting your message apart from them all.
Free-Standing Displays
Free-standing displays are generally placed at the entrance or high traffic areas in the arena. They complement any event marketing or contest with other forms of arena advertising perfectly, and provide ample space to communicate key information to spectators and visitors.
Outdoor Graphics
Outdoor Graphics provide some of the most dominant exposure at the community hockey arena. The placement of outdoor graphics is centred on the main entrance of the arena or any other high visibility location.
Interactive/Experiential Marketing
Interactive and experiential marketing such as promotional contests, giveaways and events at an arena work well to promote brand messaging with any of the aforementioned arena advertising opportunities. They are generally used to better connect spectators with your brand and are employed during busier arena times such as a tournament or special event.
Stair Risers
Arena stair riser advertising is an innovative way to increase brand exposure at the community hockey arena and are typically placed in high traffic areas. Stair riser advertising is great as a standalone media option or as a compliment with other media types.
Ice Logos
Ice logos are another classic form of hockey arena advertising. Embedded directly beneath the ice surface, your brand can’t get any closer to the game.
In Good Company
The proof is in our success. We have a glowing track record with a number of high profile clients who have entrusted us with executing arena advertising campaigns anywhere in Canada.
Need More Details on Arena Advertising?
Browse some of our recent Case Studies and let’s start a conversation from there.
