Rogers
Case Study: “Put Price Increases on Ice”

Challenge:

To raise awareness of the Rogers $99 Bundled Package in Atlantic Canada.

Solution:

Place high impact 3M graphics in hockey arenas located in the major markets across Atlantic Canada.

What Thom Partners Delivered:

• Extensive research for the best hockey arenas in each market.
• A mix of indoor and outdoor installations.
• A total of 20 installations in 14 markets across the Maritimes.