We are sports marketing.
We connect your brand to the heart of the game

We Are Sports Marketing

Thom Partners Inc. is a leading sports marketing company in North America. Specializing in full service sports consulting and community sports advertising, Thom Partners can connect your brand in the area of sport where you want it to be. From the soccer field to the curling rink; from the NHL, to your local hockey arena. Thom Partners will get you in the game!

Our Story

Founder and President David Thom, envisioned a company that could provide a one-stop solution for clients looking for opportunities in sports marketing. In 1989, Thom Partners Inc. was established in Toronto.

Thom Partners has developed a network of successful business relationships and expert knowledge in the sports marketing industry, allowing Thom Partners to execute successful campaigns for clients across Canada and the United States. Thom Partners has quickly grown into a national leader in sport sponsorships, media, events and consulting.

Thom Partners can offer a wide range of services to enhance brand visibility in the exciting world of sports and entertainment.
Our services are exclusively tailored to each client in order to accomplish specific marketing goals and achieve the maximum results.
We can facilitate marketing opportunities at all levels of sport in Canada, from grass roots to professional.
We pride ourselves on providing cost effective programs, with high visibility, delivered in a short period of time.

Nike was really our flagship in-arena advertising campaign.  In 2005, Nike’s ad agency approached us to assist them in infusing their high impact creative into community arenas all across Canada.  We knew that with our sports marketing background and knowledge of hockey at all levels in Canada, we could help.  It was then that we pioneered our custom in-arena advertising approach.  We got Nike into the game and into arenas across Canada.  Since, we have built this part of the business from the ground up, have gained over 10 years of experience and can execute and manage in arena campaigns effectively, economically and consistently across the country.  We worked hard for Nike and this campaign went on to be award-winning.  We would love the opportunity to work hard for you too.

Our Turnkey Process Makes For Seamless
Execution and Campaign Success

Goals & Objectives

Developing a campaign that aligns with the brands goals and objectives.


Completing market research to ensure you receive the best return on investment.


Negotiating on your behalf to gain the best value for each dollar invested.


From creative design (web and print) all the way to shipping and installation. On time and on budget.

Proof of Performance

Providing you with photo proof of each piece of installed media.

One Invoice Strategy

Managing invoices from all involved parties in one, easy-to-track invoice.

Brands We Have Worked With

Don’t be shy. Our dedicated team is standing by to answer your questions and connect your brand to the heart of the game.