Welch’s Fruit Snacks Case Study: “The Edge In Snacks” Challenge: Increase awareness of Welch’s Fruit Snacks around retail locations. Solution: Provided a two tiered strategy including high impact graphics, rinkboards and freestanding displays. Each arena was selected...
Irwin Tools Case Study: “Ultimate Hockey Experience” Challenge: Increase 4th Quarter sales with industrial distributors across Canada. Solution: Develop an exciting incentive/event for IRWIN Tools sales staff to rally around. What Thom Partners Delivered: The IRWIN...
Ontario Ministry of Health Case Study: “H1N1 – You Call the Shot” Challenge: To raise awareness of the H1N1 virus and the benefits of the H1N1 vaccine during an outbreak of the virus in late 2009. Solution: With a very short lead time, Thom Partners placed...
Lowe’s Case Study: “Connecting with the Community” Challenge: To introduce Lowe’s to Canada and to draw consumers into stores, in order to grow sales as the company was expanding into the Canadian market. Solution: We set up local team and tournament...
Nike “Media Innovation Awards 2009 – GOLD” TITLE: Train Till You Red Line CLIENT: Nike Canada AGENCY: Cossette Media MEDIA: Thom Partners Inc. PRESIDENT, THOM PARTNERS INC: Dave Thom ” Young hockey players strive to make It to the big leagues...
